Mweb Loeries Showcase 2020

Mweb Loeries Showcase 2020

Mweb Loeries Showcase 2020 Lucidstate at the Loeries! We took on the challenge of creating a 2-minute animation for Mweb’s Loeries showcase. M&C Saatchi Abel tasked us with helping them showcase the successful integration of their recent digital campaign. Through...
Takealot Essentials TVC

Takealot Essentials TVC

Takealot Essentials TVC [Hard Lock-Down Edition] This TVC was created during hard lock-down with a newly restructured studio. Before March last year ‘zoom’ to most people (in a studio environment) meant ‘to work fast’, however that quickly...
Friesland Campina – ELOPACK reveal

Friesland Campina – ELOPACK reveal

Friesland Campina – ELOPACK reveal After a run of motion graphics intensive projects, Friesland Campina was a breath of fresh air for our artists, and we loved having the opportunity to flex some 3D muscle. To accompany the update of Friesland Campina’s...
Superbalist – Christmas Campaign

Superbalist – Christmas Campaign

Superbalist – Christmas Campaign ​Hot on the heels of finishing Superbalist Spoiler and the Superbalist Black Friday TVCs, we jumped straight onto the Superbalist Christmas campaign – 15 Days of Deals TVCs. As it says in the title, we had to deliver a TVC...
Inverroche AV – New York Event

Inverroche AV – New York Event

Inverroche AV – New York Event Inverroche began as a family-run South African gin distillery, now majority-owned by the French giant, Pernod Ricard, finely blends local fynbos botanicals to create truly unique infusions in their gins. Their brand ethos supports...