by George Stofberg | Aug 3, 2018
Energymalt TVC (French) M&C Saatchi- Abel contacted us to create a thirty-second TVC for Heineken International’s new brand Energy Malt. It was a challenge as the advert would have to be in French and translated from English, so we had to follow the storyboard...
by George Stofberg | Aug 2, 2018
Capitec Bank TVC #rethink credit This is an exciting one! Lucidstate was commissioned to make 3 ads for Capitec and their new campaign, called #Rethink Credit. This three-part-campaign consists of individual ads, each for credit application. These 3 being car finance,...
by George Stofberg | Aug 1, 2018
First Watch 3D bottle reveal Saatchi & Saatchi briefed us to create a full 3D bottle reveal to introduce the new First Watch bottle. This was a challenging project – our 3D artists created and animated the bottle from scratch, using only the technical...
by George Stofberg | Jul 29, 2018
Trudon – 2D animated TVCs After such a frantic burst of 3D TVC’s for Yellow Pages, it was a breathe of fresh air to change our style and create these 2D animated TVC’s for...
by George Stofberg | Jul 28, 2018
Yellow Pages – 3D TVCs We created 24 3D TVCs in under two months for Yellow Pages SA. We created and delivered a whopping 24 ads in under 2 months for Yellow Pages SA! Some were squeeze backs that flighted with international rugby games, cricket test matches and...
