by George Stofberg | Jul 14, 2018
HMS Holodeck – Adidas This is exciting news, so so exciting – we are working very closely with Holographic Mannequin Solutions to create the first gesture controlled interactive life size mannequin!! We had demos running in 3 stores in the Waterfront & Canal...
by George Stofberg | Jul 13, 2018
Home Centre Cinema Advert – UAE & Egypt We were commissioned by John Brown to create a Cinema advert for the UAE & Egypt. We had a to create an english & arabic version, the english version with the animation of the catalogue from front to back and...
by George Stofberg | Jul 12, 2018
Hansa – EPL Dream Big Campaign Lucidstate were approached to create a print ad for Hansa’s new campaign “Dream Big Be There”, of which 4 soccer fans can win tickets to go and watch an English premier league game live in the UK – awesome! Our challenge was to...
by George Stofberg | Jul 10, 2018
Saachi & Saachi Synergize After receiving a fantastic brief from Saachi & Saachi, we set out to challenge ourselves knowing that this was our first pure motion graphics job!!! We had been waiting for a job like this to come around, so quickly got our talented...
by George Stofberg | Jul 7, 2018
VFX Test – Goodness Gracious Great Balls of Fire! Our aim with this project was to create a completely surreal yet realistic looking scene. We filmed footage from our balcony of the buildings across the road from the Lucid office in such a way that the footage felt...