Wesgro (2020 – current)

Growing Investment in the Western Cape

We were approached by the King James Group to tackle the Wesgro campaign, which aims at encouraging investment in Cape Town and the Western Cape using striking visuals, energetic typography, and motion graphics.

After the success of the first video, our client requested that we produce more content covering other sectors in the Western Cape. The content was used on social media platforms with the objective of showcasing how beneficial it is to invest in the Western Cape. For this we used eye-catching photography, animated and brought to life much like the project itself aims to do by encouraging the growth of the economy in the Western Cape.