Superbalist – Christmas Campaign

​Hot on the heels of finishing Superbalist Spoiler and the Superbalist Black Friday TVCs, we jumped straight onto the Superbalist Christmas campaign – 15 Days of Deals TVCs.

As it says in the title, we had to deliver a TVC for 15 consecutive days…say WHAT!  We loved the concept and dived right in – the challenge was on!

We rushed down to the studio where the shoot was happening to discuss the project, requirements and deliverables, while the team at Lucidstate home base started to animate.  Within a short space of time we produced one 15 second TVC that was to set the pace and timing, giving us an idea for the rest to follow in line.

I’m not sure how we did it… but unbelievably we managed to push out 15 TVCs and social media content on time.